…Karavidas’ most compelling messages centered on his Global Wine Vision 2035, a philosophy encouraging the industry to think decades—not months—ahead. He compares California’s wine industry to Portuguese cork oak farmers,…
Wine Consultant Says Industry Must Rethink Marketing for the Next Generation
…producers, including global oversupply, increasing international competition, rising production costs, labor concerns, water availability, and regulatory pressures. Karavidas argued that California’s long-term success depends on strengthening the domestic wine market…
Roger Isom Calls for Water Investment, Regulatory Reform, and Voter Engagement
…will require continued investment in water infrastructure, practical regulations, and policies that allow growers to remain competitive while continuing to produce safe, high-quality food and fiber. Listen to the full…
James Oliver’s Chilled Plow Revolutionized Agriculture Worldwide
…global impact of his invention. His chilled plow helped increase farming efficiency, improve soil preparation, and support agricultural expansion during a critical period in agricultural development. The Birth of the…
Roger Isom Warns California Packaging Rules Could Increase Costs for Agriculture
…of recyclable materials over the coming years. Isom said the regulations could create significant challenges for agricultural products that rely on specialized packaging for food safety, durability, and transportation. “We’re…
Allied Grape Growers at 75: Jeff Bitter Talks Survival, Wine Trends, and California’s Future
…solely on traditional wine education, wineries are shifting toward creating memorable experiences. Direct-to-consumer (DTC) events, concerts, food pairings, and social gatherings are helping introduce younger audiences to wine in a…
George Washington Carver: The Innovator Who Helped Transform Southern Agriculture
…development of products ranging from food items and cooking ingredients to industrial and household applications. By demonstrating the versatility of these crops, Carver helped create greater demand and new economic…
Retail Lamb Sales Climb as Consumers Continue to Pay Higher Prices
…of the year. Retail lamb sales increased 9.8% compared to the same period a year ago, reflecting continued demand for the protein despite broader concerns about food inflation and consumer…
Applications Open for 2026 Real California Milk Accelerator
…California Milk Advisory Board and VentureFuel. Since its launch in 2019, the program has become one of the world’s largest dairy innovation accelerators, supporting startups that are developing next-generation food…
California Wine Labeling Bill Gains Momentum Amid Industry Debate
…global sourcing and blending practices. The debate highlights broader questions about transparency, consumer information and the role imported products play in the U.S. wine market. As lawmakers continue reviewing the…
Crops That Shaped Early America: How Native and European Agriculture Built a Nation
…These crops provided valuable food sources and economic opportunities for early farm families. Tomatoes and pumpkins became important food crops, while peanuts and tobacco eventually developed into significant commercial commodities….
Steve Malanca: California Almond Crop May Tighten as Water Challenges Continue
Strong Almond Prices and Water Concerns Shape 2026 Outlook Steve Malanca California almond growers are entering the 2026 season with cautious optimism as stronger prices, manageable inventories, and steady global…
California Almond Outlook, Water Storage, and Agriculture’s Future
…food security initiative. Canadian officials are investing heavily in greenhouse production and automation in an effort to reduce reliance on imported fruits and vegetables. While the move has raised concerns…
State Fairs: A Tradition Rooted in Agricultural Competition
…crop exhibitions, carnival rides, entertainment, food competitions, educational exhibits, and demonstrations of the latest agricultural innovations. State Fairs continue to serve as a bridge between urban and rural communities, helping…