…pricing decisions. That competition puts pressure on growers to deliver top-tier fruit while still finding a price point that works for both retailers and producers. According to Jameson, balancing those…
California Cherries 2026: Bigger Crop, Earlier Season, New Challenges
…supply shortages and drove prices higher across retail shelves. Cherries remain one of the last truly seasonal items in the produce department, making supply swings even more impactful. Looking ahead…
California Wine Industry Faces Turning Point; Nicholas Karavidas Breaks Down Challenges and Opportunities
…producers to compete on price, adding further strain to California growers. The impact on the ground has been significant. In just the past few years, California has seen between 100,000…
Colonial Fur Trade and Wheat Demand Shaped Early American Farming
…impact. Wheat prices rose steadily throughout the 18th century as demand continued to climb. By 1770, the price of a bushel of wheat had doubled compared to its value in…
Fresno’s Pappy’s Seasoning: A Family Legacy Built on Flavor
…for small manufacturers has changed dramatically. Even basic ingredients like black pepper have seen dramatic price increases. “At one time we were paying 88 cents a pound for black pepper,”…
America’s Westward Expansion and the Transformation of Agriculture
…powerful incentive: land was both affordable and fertile. In periods of rapid economic growth, a farmer could purchase land at a low price, clear and improve it, and significantly increase…
R7 Enterprises: Dave Roberts on Water, Lemons & California’s Farming Future
…over-import, domestic growers pay the price. The result? Barely profitable lemon production — or in some cases, no profit at all. Roberts argues that California growers face higher regulatory costs…
California Freight in Crisis: Wildwood Express on the Pressures Facing Trucking and Agriculture
…The financial burden of equipment goes beyond the initial purchase price. A new truck can cost around $200,000, with additional maintenance expenses for tires, alignments, and increasingly complex emissions systems….
Freight Crisis Deepens as California Trucking Companies Warn of Industry Collapse
…45-truck fleet in Kings County, detailed the mounting pressures squeezing freight companies from every direction. New truck prices have climbed close to $200,000 per unit, with 2027 models expected to…
Freight Industry Warning: California Trucking Companies Say Costs and Regulations Are Reaching a Breaking Point
…the state. Fuel remains one of the largest burdens. California diesel prices run significantly higher than neighboring states, and with refinery closures looming, uncertainty around supply and future pricing adds…
Americans to Eat 1.48 Billion Wings for Super Bowl LX
…Bowl, where wings rule the roost. For football fans looking to add protein to their spreads at an affordable price, wings are king of Super Bowl menus.” Putting 1.48 Billion…
Potter Valley Water Fight Intensifies: Todd Lands Warns “This Could Happen Anywhere in California”
…paying the price. Lands said local leaders tried to work through state channels but were repeatedly told it was “too late” and the outcome was already decided. That’s when the…
California Pears vs. Argentina Imports: Chris Zanobini Sounds the Alarm on a Market Under Pressure
…environmental compliance—yet they aren’t paid extra for meeting those standards. Imported pears, meanwhile, can arrive cheaper by $5 to $10 per box, making them attractive to retailers focused on price…
California Ag Spotlight: Farm Bureau & Almond Updates
…to save farmers over $2 billion annually, to expanded Agricultural Risk Coverage (ARC) and Price Loss Coverage (PLC) programs, enhanced dairy support, and efforts to rebuild the cattle herd, Rollins…