plum-stone-fruit-Depositphotos An unusually early growing season has California’s organic stone fruit industry watching closely to see how supplies will hold up through the remainder of the summer. A recent report…
How Proactive Nutrition Helps California Growers Beat Summer Heat
…and preparing orchards for long-term success—be sure to listen to the full interview. Whether you grow almonds, stone fruit, citrus, pistachios, tomatoes, or other specialty crops, Isaak offers timely advice…
Salinas-Watsonville Strawberry Quality Improves as Growers Reach Peak Production
…into peak harvest season. Conventional strawberries are currently trading below $10, reflecting a market that has yet to fully respond to the recent quality improvements. Organic strawberries are facing even…
Daniel Jackson on Family Tree Farms, Blueberries, Water, and California Agriculture’s Future
…Nectarines Plums Apricots Apriums Plumcots Blueberries Almonds Pistachios Citrus Cherries Specialty apples Mangoes One of Family Tree Farms’ unique offerings is the Sugarburst apple, a hot-weather variety grown in California’s…
Family Tree Farms Navigates Early Season, Market Shifts, and Water Challenges
…the company has expanded significantly over the years to include blueberries, almonds, pistachios, citrus, cherries, and specialty apple varieties. The operation now markets fruit throughout the United States and internationally….
Driscoll’s CEO Soren Bjorn Talks California Strawberries, Berry Innovation, Labor, Water, and the Future of Farming
…organic berries purchased in North America. Organic demand continues growing faster than conventional berry demand, although organic production costs remain significantly higher. Bjorn estimated that organic strawberries cost approximately 30%…
Driscoll’s CEO Discusses Berry Markets, California Farming Challenges
…to maintain long-term agricultural viability. The CEO also discussed organic production, noting that Driscoll’s accounts for more than half of organic berry sales in North America. However, organic strawberries can…
Managing Lepidopteran Pests Deep Dive – Part 2
As California growers prepare for increasing Lepidopteran pest pressure, biological insecticides remain important tools in both conventional and organic production systems. Allison Walston, Senior Product Development Manager for Insecticides with…
Managing Lepidopteran Pests Deep Dive – Part 1
…damaging stage is the larval stage—commonly referred to as worms or caterpillars. These pests feed aggressively on crops ranging from tree nuts and vegetables to berries, grapes, and citrus. Internal…
San Diego Agriculture Faces Rising Costs, Labor Challenges, and Water Concerns
…unaware of the region’s significant agricultural footprint. The county remains a major producer of avocados, citrus, nursery crops, floriculture products, and specialty crops, supporting thousands of jobs and contributing significantly…
San Diego Agriculture at a Crossroads: Dana Groot on Water, Regulation, Labor, and California’s Farming Future
…San Diego County growers continue battling serious pest and disease threats, including the Asian citrus psyllid and Huanglongbing (HLB), also known as citrus greening disease. The disease has devastated citrus…
USDA Officials Highlight Water, Rural Development, and Specialty Crop Support in California
…Farm Bureau President Dana Groot, who highlighted the unique agricultural landscape of Southern California. While many consumers associate San Diego County with avocados and citrus, Groot explained that the region…
USDA Specialty Crop Assistance, Water Policy, and California Agriculture in Focus
…and grapes to potatoes, citrus, and vegetables. One of the major announcements from the visit was the launch of the Assistance for Specialty Crop Farmers (ASCF) program. The initiative will…
USDA Announces $1.7 Billion Relief Package for Specialty Crop Farmers During California Visit
…farmers—including potatoes, tree nuts, dairy products, citrus, and livestock—should play a larger role in national health policy discussions. Congressman Valadao Highlights Central Valley Agriculture Congressman Valadao praised the diversity of…






















