…visibility in grocery stores, not just in baking aisles—but called for more investment to support continued growth. Advice to Growers: Don’t Lose Hope Despite price pressures and global uncertainty, Toor…
Coastal Grandmother Talks Ag and Online Influence
…From heirloom tomatoes to stone fruit, her seasonal recipes highlight local commodities. “Where we live, we’re in a hub of the best produce,” she said. Recipes like Caprese salad, peach…
AgNet News Hour Thursday, 07-17-25
…scratch, why storytelling is agriculture’s most underused tool, and how farmers can connect with modern consumers—especially young moms—through authenticity, recipes, and real-life moments. The episode also takes a deep dive…
Walnut Industry Repositions for Growth, Eyes Younger Market
…away on the bottom shelf of the baking aisle, often overlooked or used only in sugary desserts. But times are changing. The Walnut Board’s new CEO has ushered in a…
California Walnut Comeback: Norene’s Outlook
…in the baking aisle, walnuts are now being repositioned as a superfood. “We’re targeting younger generations,” said Norene. “They’re more health-conscious, and walnuts are the right commodity at the right…
California Walnuts Launch “Feel Good” Campaign for Gen Z & Millennials
…everyday snack—not just a baking ingredient. California Walnuts Launch “Feel Good” Campaign for Gen Z & Millennials Targeting Health-Conscious Lifestyles Backed by extensive consumer research, the campaign targets millennials and…
Almond Update: Role in Culinary World Extends Beyond ‘Snacking’
…a key ingredient in cooking and baking, bringing rich flavor, texture, and nutritional benefits to a variety of dishes. Craig Durr of Campo Brothers Farms emphasizes that almonds have long…
AgNet News Hour Friday, 05-02-25
…The show also highlights the versatility of walnuts in baking and the importance of good marketing strategies in the nut industry. With a little fun, they had an ag fact…
Almond Update: Elizabeth Watkins on Bridging Farming, Food, and Education
…degree, Watkins returned to the family farm, balancing agricultural life with a unique career in marketing and education. She frequently appears on Sacramento-area TV stations, showcasing recipes that incorporate almonds…
Almond Update: California Almond Board Courts Mexican Bakers with Central Valley Tour
The Almond Board of California recently hosted a tour in the Central Valley, targeting the Mexican baking industry to showcase the potential of almonds in sweet baked goods. This event…
Ancient and Modern Harvest Festivals of August 1st
…baking of bread and brewing of beer to honor the grains. Berries are also a part of the revelry and could be related to a nickname for the festivals, The…
Lamb Lovers Month is Back
…“Show Us Your Chops.” It invites consumers to enjoy savory lamb chops at their favorite restaurants or cook their favorite recipes at home. The promotion features rack and loin chop…
Almond Update: Great Opportunity to Increase Almond Consumption in Germany
…“Almonds are often overlooked, seen primarily as a baking ingredient in the region. So, the new campaign aims to change this perception,” Hillman noted. “This campaign builds on the insights…
Celebrating California Wine Month
…“We have partnered with Visit California and California Grown to produce an iconic California recipes eBook which pairs with California wines for each particular recipe,” DiCaro explained. “It’s a great…