…growers across Traver, Dinuba, Reedley, Kingsburg, Selma and Laton. His responsibilities span tree fruit, citrus, almonds, pistachios, wine grapes, table grapes, raisin grapes, blueberries and Asian pears. The unusually warm…
California Water, Farming and Ag Technology in Focus
…and powerful speakers, providing day-and-night protection for crops including lettuce, table grapes, rice, blueberries, cherries and peaches. The technology can also help identify and deter trespassers and agricultural theft. Williams…
USDA Trade Mission Eyes New Opportunities in Australia and New Zealand
…potential buyers, while discussions with government and industry officials also focused on expanding market access. Among the issues discussed were potential access for U.S. blueberries into New Zealand, apples into…
California Agriculture Faces Mounting Pressure: Roger Isom Sounds the Alarm on Regulations, Water, and the Future of Farming
…industries like cherries, grapes, blueberries, and cotton, where packaging requirements could substantially increase costs while competitors outside California continue operating under existing standards. He believes the lawsuit raises an important…
California Blueberry Season Falls Short of Early Record Expectations
…period for growers and marketers evaluating the year’s performance. Heading into the season, expectations were high. California harvested approximately 83 million pounds of blueberries last year, and industry projections initially…
Steve Malanca: California Almond Crop May Tighten as Water Challenges Continue
…excellent. The season is also running ahead of schedule. Similar to table grapes, blueberries, strawberries, and other crops, almonds are maturing earlier than normal due to accumulated heat units. As…
Daniel Jackson on Family Tree Farms, Blueberries, Water, and California Agriculture’s Future
…to enjoy fresh peaches, nectarines, apricots, and other stone fruit while supplies remain abundant. Blueberries Continue Their Rise Blueberries Blueberries have become one of Family Tree Farms’ fastest-growing commodities. Jackson…
Family Tree Farms’ Daniel Jackson Discusses Water, Farming Future, and California Agriculture
…also expanding production into other regions and countries to maintain year-round supplies of fresh produce. Blueberries have become a major component of that strategy. Family Tree Farms now participates in…
Family Tree Farms Navigates Early Season, Market Shifts, and Water Challenges
…the company has expanded significantly over the years to include blueberries, almonds, pistachios, citrus, cherries, and specialty apple varieties. The operation now markets fruit throughout the United States and internationally….
Driscoll’s CEO Soren Bjorn Talks California Strawberries, Berry Innovation, Labor, Water, and the Future of Farming
Driscoll CEO Soren Bjorn From California Berry Fields to Global Leadership If you’ve ever purchased strawberries, blueberries, raspberries, or blackberries at your local grocery store, chances are you’ve seen the…
Driscoll’s CEO Says Consumer Education Key to Agriculture’s Future
…berry season, Bjorn said consumers can expect strong supplies of raspberries, blackberries, and blueberries, while strawberry supplies should improve as the season progresses. He also encouraged consumers to remember the…
Driscoll’s CEO Discusses Berry Markets, California Farming Challenges
…company’s signature crop, Bjorn highlighted continued growth across the berry category, particularly blueberries. Consumer demand for fresh berries continues to rise as shoppers increasingly seek healthier food choices. “The whole…
Harvest Replay: How Innovate Ag Is Helping Specialty Crop Growers Turn Data Into Profit
…improve on-farm economics. Why Labor Matters More Than Ever Specialty crop agriculture is uniquely dependent on labor. Whether it’s harvesting blueberries, cherries, table grapes, or other high-value crops, labor often…
Blueberry Boom: How the Blueberry Boost Accelerator Is Fueling the Future of America’s Favorite Superfruit
…Era for Blueberries For many consumers, blueberries have long been associated with breakfast—sprinkled on oatmeal, blended into smoothies, or mixed into yogurt. But the industry is working to expand that…