…ag-tech company behind the SOLIX autonomous sprayer. The discussion highlighted how robotics, AI, and solar power are transforming fieldwork and offering growers new tools to save money, time, and labor. Wetli explained…
Inside the World of Agricultural Shipping: A Conversation with Jeff Cox of Best Drayage
…like Best Drayage. Because Best Drayage invests heavily in vetting drivers and operating legally, the removal of unqualified or illegally licensed drivers “levels the playing field.” Many operators offering unsustainably…
Jeff Cox Explains the Freight Factor Behind California’s Ag Exports
…for us,” Cox said. “We’re not the cheapest option, but we do things right. When the bad actors get weeded out, it levels the playing field.” Beyond compliance, Cox said…
Inside FIRA USA 2025: California’s AgTech Future
…and automated tools are designed for real-world functionality in the field. Growers at FIRA were actively engaging with developers—asking questions, offering suggestions, and exploring ways technology could improve efficiency and…
California Table Grapes: A Strong, High-Quality Season
…arrived, advertising and pricing normalized, and movement improved significantly. This rebound, combined with continued picking, positions California grapes well into the winter months. Weather, Preparation, and Late-Season Harvest Late-season rains…
Kings County Farm Bureau Takes on State Water Board Over Groundwater Rights
…difference. California-grown food may cost more, but it is safer, fresher, and produced with strict environmental and labor standards. Ference called for a level playing field and stronger support for…
California Walnut Harvest 2025: Quality, Volume & Market Outlook
…Management and Field Practices Field staff, growers, and Pest Control Advisors (PCAs) collaborate to implement proper chemical programs and cultural practices. This teamwork ensures that the crop entering the packing…
Ryan Jacobsen on Farming Through Storms, Labor, and the Future of California Agriculture
…ago,” he said. “That preparation made all the difference this year.” Jacobsen also addressed the growing complexity of farming in an urbanized state. “We’re still dealing with the same core…
Nanette Simonian: Championing California Agriculture & Women in Ag
…and Leadership Nanette has witnessed remarkable growth in women’s participation in agriculture over the past 40 years. When she started professionally, women were rare in the field. Today, women are…
AI and Automation Drive Florida’s AgTech Revolution
…beyond the field—into computer science, robotics, data analysis, and engineering. “You don’t have to get your boots dirty,” Boyd added. “You can be behind a computer and still be part…
Don Wagner Calls for Common Sense in Sacramento: Ag, Water, and the Future of California
…of local preparation. “We used that tragedy as a learning opportunity,” he explained. “We created what we call the heli-hydrant — a water source for helicopters to dip and dump…
Kings River Packing: Eight Generations of Citrus Leadership
…wholesale, and food-service partners. Silva explains that while internal maturity develops in the field, the external color is finished in-house to meet consumer expectations: “Customers buy with their eyes—and you…
Electrostatic Spraying: On Target’s AgTech Revolution
…had help from smart people, and perfected it one crop at a time.” Through gradual refinement and hands-on fieldwork, On Target Spray Systems became the only company currently offering electrostatic…
Building the Future of Ag Tech: Danny Bernstein and The Reservoir at FIRA 2025
…especially encouraging for its “fresh blood” — young roboticists and engineers from outside traditional agriculture who are now turning their skills toward solving challenges in the field. The Reservoir: A…