…to develop an image that would get the attention of consumers and lead them to answers to some of the most common industry questions. “What consumers care about with almonds…
India: One of the ‘Largest Untapped Markets’ for U.S. Agriculture
…Nepal, and Sri Lanka. In 2022, U.S. agricultural exports to these countries exceeded $2.5 billion, with January–October 2023 exports surpassing $1.7 billion. “India and its 1.4 billion consumers really is…
Almond Update: Strategic Marketing to Build Demand in the ‘Attention Economy’
…key aspects of the reputation of almonds. “We’re consistently doing nutrition research and communicating those benefits to ensure that consumers around the globe know that almonds are one of the…
Factors Taking Their Toll on the Farming Economy
…bring efficiencies, and remain in the industry,” Magaña noted. “At the same time, we still are discussing consumers trading down because of this elevated inflation and still the possibility of…
New Nutritional Campaign Launches on Wheat
Why you may be hearing more about the nutritional benefits of wheat. That’s coming up on This Land of Ours. Fresh bread and wheat By Scorpp/Shutterstock image Consumers want nutrition…
Four Out of Five Americans Plan to Have A Thanksgiving Meal
…rolls, and pie are expected to be a part of a majority of consumers’ meals. However, regional variations were also present. More consumers in the South plan on having macaroni…
Thanksgiving Meal Costs Down
Results are out for the American Farm Bureau Federation‘s annual survey for Thanksgiving meal costs, so what might consumers on average pay at the grocery stores this year? Rod Bain…
Shifting Consumer Demand for Dairy Foods Fuels Butterfat Boom
…will continue to grow in sales and volume for the foreseeable future. U.S. consumers have shifted away from margarine and reduced-fat dairy foods over the last decade as nutritional science…
Conservation Investments Highlighted at California Dairy
…help us with consumers in the U.S. It’ll help us internationally as well, creating markets for U.S. dairy,” said Bonnie. “U.S. Dairy has been a leader in this for a…
AgNet News Hour: Friday, 11-03-23
Get the latest agriculture news in today’s AgNet News Hour, hosted by Danielle Leal. Today’s show covers the new organic livestock rule that helps farmers and consumers, the needs of…
New Organic Livestock and Poultry Standards Established
…businesses in the organic sector while enhancing transparency for consumers. The OLPS brings consistency to animal welfare practices in organic production by addressing six key areas. It establishes minimum outdoor…
CIAO Standards Act to Streamline Revisions to Organic Standards
…to meet the future needs and desires of both producers and consumers,” said Tom Chapman, CEO and Executive Director of the Organic Trade Association (OTA). The bill, H.R. 5973, proposes…
Generic Vs. Brand Names in Groceries
What’s in a name? That depends when it comes to groceries. That’s coming up on This Land of Ours. Shutterstock Image Most consumers appear to prefer brand-name beverages over generic…
Dairy Business Innovation Supported Through $23 Million in Grant Awards
…on enhancing the resilience of dairy businesses and ensuring a consistent supply of dairy products for consumers nationwide. For additional details, those interested can visit the AMS Dairy Business Innovation…






















