…new name symbolized a union of science, health, and industry. With it came the now-famous checkerboard logo, a bold design representing strength, balance, and reliability—values the brand embodied in both…
Bill Jones: Fixing California’s Water and Future
…doesn’t protect its water infrastructure. “We’re all environmentalists,” Jones said. “Farmers are the first environmentalists. If they weren’t, they wouldn’t survive. Good policy allows us to protect the environment and…
Bill Jones: “California Will Come Back Stronger Than Ever”
…of into storage. He criticized decades of political inaction and urged cooperation between Sacramento and Washington. “Until both are on the same page, California’s water problem will never truly be…
Celebrating the Valley’s Bounty: The Whole Vine Festival Returns to Fresno State
…there.” In addition to the wine and food experiences, the festival’s entertainment lineup showcases the best of the San Joaquin Valley’s music scene. Country music artist John Pemberton and his…
Karen Ross Talks Water, Regulation, and Prop 50 Silence on AgNet News Hour
…projects in California history. However, she also admitted that years of environmental reviews and permitting have slowed progress. “We know flooding is going to be more prevalent,” she said. “So,…
How Railroads Transformed American Agriculture
…America as the nation expanded westward. The idea of a “rail highway” was first envisioned by Colonel John Stevens in 1812, marking the beginning of a transportation revolution that would…
David Tangipa: Fighting for California Farmers and Rejecting Proposition 50
…report that mapped the same burn scar seen today. The report concluded that flood basins and dams were critical for future protection — the very reason the Santa Ynez Reservoir…
Mando Perez: Innovation & Leadership in California Ag
…as a PCA Starting as a PCA can be overwhelming, Perez admitted. Over time, experience has built resilience, perseverance, and wisdom, helping him navigate the complex demands of crop protection,…
The Iconic Case Eagle Logo: A Symbol of History and Innovation
The Story Behind Case’s Iconic Eagle Logo Logos are more than just graphics—they are enduring symbols of a company’s identity. From the Leaping Deer of John Deere to the Checkerboard…
California’s Water Puzzle: Insights from Avid Water’s Cory Broad
…fuel and equipment wear.” This method not only saves money but also helps reduce environmental impact by limiting runoff and ensuring nutrients go exactly where they’re needed. Groundwater and Water…
Purina’s Checkerboard Logo: An Agricultural Icon
…logos in agriculture, the checkerboard reflects the enduring vision of William Danforth. Sponsored Content Let’s Talk Livestock Risk Protection For Those Beef On Dairy Animals – Matt Ramsey November 4,…
Alexandra Duarte’s Fight for California’s Future
…pushed back on the notion that farming is at odds with environmentalism. She argued that farmers are the state’s best environmentalists, caring for the land, crops, and orchards as if…
Alexandra Duarte Pledges to Fight for California Farmers in State Senate Run
…that’s devastating us.” She credited her husband, Congressman John Duarte, with encouraging her to step into politics while their children continue managing the family nursery. “I can be that middle…
California Raisin Leaders on Trade, Water & Future
…A Different Playing Field While California growers face strict labor, environmental, and food safety regulations, conditions in Turkey are very different. Cardoza described a system where most of Turkey’s 46,000…



















