…stay patient, and remember that tree nut markets are cyclical. Global Promotion, Travel, and Building Demand With 70% of the almond crop exported, marketers like Valley Pride Ag, Summit Almonds,…
Trump, Trade & U.S. Beef: Kevin Kester on Cattle Markets
…to be trying to help U.S. consumers facing high food prices, even if some of the specifics he cited weren’t accurate. “He’s not an agricultural guy,” Kester says. “He’s a…
Building the Future of Ag Tech: Danny Bernstein and The Reservoir at FIRA 2025
…Bernstein sees enormous potential — and necessity — in this intersection of technology and agriculture. “There’s no bigger market than food and food production,” he said. “If we can marry…
Kevin Kester on Cattle, Trade, and Prop 50: Halloween Highlights from the AgNet News Hour
…also warned that Prop 50, if passed, could devastate rural representation and drive up food costs. “It’s political redistricting disguised as reform,” he said. “If it passes, Central Valley agriculture…
Building the Future of Ag Education at Merced College
…thrive.” Jacobsen’s respect for these workers is evident. “Without them, we don’t have food on our tables. We’re able to market quality products across the world because of their dedication….
Merced College Dean Cody Jacobson Champions the Future of California Ag Education
…ag, and ag education. He also leads a rapidly growing Ag Tech Program, which trains students for emerging roles in precision farming, automation, and food processing. “We’re building the workforce…
Building the Future of Farming: Insights from UC ANR’s Gabe Youtsey at FIRA USA 2025
Gabe Youtsey California agriculture sits at the center of both national food security and global innovation. At FIRA USA 2025, Ag Meter sat down with Gabe Youtsey of UC Agriculture…
From Citrus Greening to Ag Robotics: California Faces the Future of Farming
…said. “If we lose the ability to produce our own food, we lose part of our national identity.” He also emphasized that farmers remain the best environmental stewards. “They’re not…
First American Silo: How Fred Hatch Revolutionized Grain Storage in 1873
…From those early wooden and brick structures to today’s towering steel silos, Hatch’s pioneering idea continues to support agricultural productivity and food security. The next time you drive past a…
Beef Plan, Spray Tech, and AI: California Ag Eyes Relief and Reinvention
…Systems CEO Willie Hartman. His pitch to cash-strapped growers was simple: do more with less. Hartman said their electrostatic sprayers can cut water use by roughly 80%, cover two to…
How the Cargill Brothers Built an Agricultural Empire in Iowa
…Over the following decades, their business diversified, adapting to new technologies, markets, and trade networks. Today, Cargill stands as one of the world’s largest privately held companies, involved in food…
GUSS: Transforming Orchard Spraying Through Autonomy and Innovation
…autonomy systems. But once the machine began working reliably, word spread quickly among growers. “They saw the major advantages it could provide,” said Thompson. “Soon, customers were asking, ‘Can we…
CAPCA 2025: PCAs, Innovation, and Leadership Take Center Stage
…that balances education, networking, and real-world problem-solving. Anderson also discussed major issues facing PCAs, from rat infestations damaging drip systems to changing pesticide regulations, and expressed optimism that collaboration between…
F3 Innovate: Powering the Central Valley’s AgTech Revolution
…and the people managing the data—it’s a complex but fascinating system.” She views agriculture security as national security, highlighting how critical innovation is to sustaining local economies, food systems, and…