(NPPC) — The U.S. Food and Drug Administration’s (FDA) misrepresentation of a gene edited livestock research project is its latest stall tactic designed to rationalize a regulatory grasp on an …
CBB Announces New Officers at 2020 Cattle Industry Convention
(CBB) — Cattle producers Jared Brackett, Hugh Sanburg and Norman Voyles, Jr. are the new leaders of the Cattlemen’s Beef Promotion & Research Board (CBB). This officer team is responsible …
Consumer Research Shows Widespread Confusion About Contents of Plant-Based Fake Meat
(NCBA) — The National Cattlemen’s Beef Association (NCBA) released survey results that show widespread consumer confusion regarding the ingredient composition and purported benefits of plant-based fake meat products. In an …
Strong Demand, Leverage Shift Adds Optimism for Year Ahead
Focus on consumers a requirement for continued beef industry success (NCBA) — Beef demand is strong and with U.S. cattle numbers plateauing, prices are likely to be stronger in the …
Beef. It’s What’s For Dinner. New Ads Address Myths About Beef
New ads tackle the topics of health, sustainability and meat substitutes with the iconic brand’s unique personality and swagger (Beef Checkoff) — Beef. It’s What’s For Dinner., managed by the National …
NCBA Unveils Top Policy Priorities For 2020
(NCBA) — The Executive Committee of the National Cattlemen’s Beef Association (NCBA) approved the organization’s top 2020 Policy Priorities. Approval came at the annual Cattle Industry Convention in San Antonio, …
More than 1,000 Attend Cattlemen’s College
Education recognized by attendees as key element to improving operations (NCBA) — More than 1,000 cattlemen and women took advantage of educational opportunities at the 27th annual Cattlemen’s College in San …
Thousands Gather for Annual Cattle Industry Convention and NCBA Trade Show
(NCBA) — The largest annual gathering of the beef industry began in San Antonio, where more than 9,000 cattle producers, industry partners, and stakeholders gathered for the first day of …
Love for Chicken Wings and the Superbowl
Cathy Isom has the official prediction for how Americans love for chicken wings will score during this year’s Superbowl. That’s coming up on This Land of Ours. It’s no secret …
Beef Quality Assurance Program Continues Impressive Growth
More than 100,000 Now Certified Online in Beef Checkoff-funded Program (NCBA) – The Beef Quality Assurance program continues to grow significantly, with more than 100,000 cattle producers now certified through …
Ranchers Applaud Announcement Of New NEPA Rules
(NCBA) — Ranchers across the country hailed an announcement by President Trump that his Administration will promulgate new regulations to implement the National Environmental Policy Act (NEPA). “Over time, NEPA …
Impossible Pork is Impossible; Violates Labeling Law
(NPPC) — The National Pork Producers Council (NPPC) called Impossible Foods’ naming convention for its plant-based products designed to mimic real pork a brazen violation of labelling law. Citing law …
As World Celebrates New Year, American Cattlemen Celebrate New Trade Deals
New Deals With Japan, European Union Go Into Effect Today (NCBA) — National Cattlemen’s Beef Association President Jennifer Houston issued the following statement regarding the new trade deals with Japan …
The California Kitchen: 7 Minute Skirt Steak
In today’s California Kitchen, learn to cook amazing 7 Minute Skirt Steak with The Untamed Chef, Albert J. Hernandez. Here is what you will need: TT S+P 2 LB Steak …