…the market we like to target.” Allen works with Westside Produce and Classic Fruits, a partnership spanning more than 30 years, praised for its marketing expertise. “We’ve had a great…
Joel Allen on Westside Farming, Family Legacy, and Football Fame
…Partnerships and Pivoting Crops Allen’s team markets cantaloupes through Westside Produce and Classic Fruits—relationships that have lasted over three decades. Wheat and grain are sold through Lockwood Seed and Grain,…
California Farming at a Crossroads
…is the nutrition of fruits and vegetables.” The message is clear: agricultural policy must realign with food production realities before the damage becomes irreversible. Sponsored Content Unlock Dairy Cow Success…
Ryan Jacobsen: Defending California Agriculture
…150 miles away—and yet we produce over 75% of the nation’s fruits and a third of its vegetables,” he said. “It’s not just about economics—it’s about the food people eat…
Strawberry Supply Holds Steady Amid Seasonal Fruit Competition
Strawberry supplies from California’s Ventura County and Watsonville-Salinas regions remain consistent, providing steady volume for retailers and distributors. Despite moderate demand—impacted by the seasonal availability of other fruits—the strawberry market…
Oriental Fruit Fly Quarantine Lifted in Garden Grove
…management in one of California’s important agricultural corridors. The oriental fruit fly is considered a serious invasive pest, known for its ability to infest more than 230 types of fruits…
Impact Avocados Have on the Purchasing Behavior of SNAP, WIC Participants
…trip, an impressive 89% jump. The findings suggest that avocados may play a role in encouraging healthier eating habits by prompting consumers to explore more fruits and vegetables. Impact Avocados…
Generations of Growth: Daniel Jackson on Family Tree Farms’ Roots, Innovation, Future
…role. He warns that bad water policy, not resource scarcity, could undermine America’s food security. With 70% of U.S. fruit and 50% of vegetables grown in California, losing acreage would…
Cherry Theft Arrests Underscore Ongoing Farm Security Concerns
…crop theft—capture the reality facing California’s agriculture sector. The continued vigilance against theft is necessary to protect the fruits of their labor. California agriculture remains a cornerstone of the national…
Nick Anderson on Resilience in California Agriculture: “Being Uncomfortable Just Makes You Better”
…to areas like Santa Barbara County and the surrounding vegetable-producing regions. “Vegetables require a lot of attention,” he says. “It amazes me that we can get the stuff done over…
California Ag Under Pressure: Innovation, Legacy, and the Voice of Nick Anderson
…and vegetables. Nothing,” Anderson affirms. From tree-ripened peaches and nectarines to fresh-picked table grapes and citrus, the San Joaquin Valley delivers food experiences that simply can’t be replicated with imported…
AgNet News Hour Monday, 06-02-25
…— like fresh fruits, vegetables, and tree nuts — make up half of the farm gate value in the U.S. yet only receive a fraction of farm bill funding. He…
Fresh Vegetable Availability Drops, But Onions and Tomatoes Hold Strong
According to the USDA’s Economic Research Service, per capita availability of fresh vegetables in the United States dropped by 3% in 2024, falling to 148 pounds. While this figure doesn’t…
Latest Projections for California 2024-2025 Valencia Orange Crop Released
…which reflects a 1.7% decrease from the previous year and a 2.8% reduction from the five-year average. These figures suggest that while the number of fruits per tree may have…