…to Agriculture Lex believes influencers play a critical role in modern marketing, especially for agriculture and food companies. Businesses don’t need to start with massive influencers, she said. Local or…
FFA: Building the Next Generation of California Agriculture Leaders
…teachers, like her mentor Mr. Dodson, who change lives and open doors to leadership, public speaking, and career opportunities, even for students who don’t grow up on a farm. With…
Janae Wallace: Miss Rodeo California’s Year of Dedication and Impact
…every situation. Promoting Rodeo: A True Calling Janae views her role as a rodeo ambassador. “Even if I’m not feeling my best, or I don’t feel like curling my hair…
The Future of California Farming: Insights from Nick Foglio of Foglio Commodities
…operators throughout the West. Phone: 559-824-4468 Email: fogliohay@gmail.com As a fourth-generation farmer and third-generation commodity feed broker, Nick emphasizes one rule: “You don’t last generation after generation unless you do…
Rethinking Wine’s Future: Tim Hanni on Consumers, Taste & Growth
…$40 on a bottle you don’t like can turn someone off wine entirely. A can offers affordability, convenience, and freedom from embarrassment. Hanni cautions against generational stereotypes. Many younger consumers…
A Conversation with Nicholas “Nick” Karavidas: A Winemaker’s Journey and Today’s Global Wine Challenges
…explore freely and avoid rigid “rules.” Visit tasting rooms, especially in regions like Lodi where meeting the winemaker is common. Don’t be afraid to chill a red wine—or add sparkling…
AgNet News Hour: Midweek Agriculture Insights & Industry Headlines
…policy and SGMA concerns Wolf reintroduction impacts The need for more farmers in public office Cecil emphasized that policymakers don’t need all the answers—they just need reliable agricultural partners to…
Inside Butte County Agriculture: Education, Community, and Critical Issues
…and sourcing—like why strawberries are available 11 months a year in California, or why grapes in December don’t taste the same (because they’re imported). Understanding where food comes from, she…
Navigating California’s Agricultural Regulations: Insights from Bryan Little of the California Farm Bureau
…economy and food supply, many legislators have never operated a farm or managed an agricultural business. “Most people don’t understand farming,” Little says. “So if you got frustrated every time…
John Duarte on California’s Future: Agriculture, Leadership & Change
…is already showing signs of powerful economic growth. Environmental progress and economic success don’t have to be mutually exclusive, he argues. In his view, California’s current policies have unnecessarily sacrificed…
Inside California’s Organic Farming Boom: Technology, Labor, and the Fight for Farmland
…residents don’t realize the area produced world-class stone fruit for generations. Jacobs used this example to illustrate how quickly productive farmland can vanish when development outpaces agricultural protection. Water, Housing,…
Fourth-Generation Farming in the South Valley: An Interview with Jason Giannelli
…policies come from people who have no idea how farming works. They still have full bellies, but don’t understand how that food gets to their table.” This disconnect underscores the…
Jason Gianelli: Water, Labor, and the Future of Farming in the South Valley
…Bakersfield north to Kings County. He laughed as he recalled the enormous size of his family—both in acreage and height—and the agricultural heritage passed down through generations. “I don’t cowboy…
Semios Advances Smart Farming with Automation & Precision
…unnecessary time in the field. This shift, Pistoresi shared, grants growers peace of mind: “I don’t have to drive out somewhere. I don’t have to manually manipulate something. I’m sitting…