From a Single Coastal Plot to a Multi-County Organic Powerhouse When Larry Jacobs began his farming career in 1980, he started small—one farm in the quiet coastal hamlet of Pescadero, …
F3 Innovate: Powering the Central Valley’s AgTech Revolution
A Vision for Agriculture’s Next Chapter At the Reedley Ag Conference in California’s Central Valley, Priscilla Koepke, CEO of F3 Innovate, shared a bold vision for the region’s agricultural future. …
Using Agtech to Attract the Next-Generation Workforce
Efforts to entice the next generation of agricultural workers include an emphasis on agtech. California Department of Food and Agriculture Secretary Karen Ross said the need is clear for a …
New Program to Boost Tech Solutions in Fresh Produce Industry
Solutions to current challenges in the fresh produce industry could already be developed, but used in a different industry. International Fresh Produce Association has launched the Fresh Field Catalyst program. …
Industry Members Meet to Discuss the Future of Skilled Labor in Ag
A recent event in Reedley brought industry members together to go over the need for skilled labor in the agricultural sector. Hosted by the Western Growers Center for Innovation & …
Several Factors Contributing to Wider Adoption of Agtech Innovation
Agtech innovation is continually evolving, making more advanced tools available for farmers and ranchers. Although a slow process, farmers and ranchers have been more receptive to adopting automation and mechanization …
New Report Shows Need for Agricultural Research Investment
A new report details the critical importance of investing in agricultural research. The “Benefits of Increased U.S. Public Investment in Agricultural Research” report shows that public spending has been relatively …
New Western Growers Partnership Looks to Accelerate Agtech Innovation
A new partnership between leading agricultural organizations is looking to help accelerate agtech innovation. Western Growers Center for Innovation & Technology (WGCIT) will be working with Agri-TechE in an effort …
Co-creation A Key Factor for Agtech Development
One of the most important aspects to consider in agtech development is a clear understanding of what the needs of the industry truly are. Western Growers’ Center for Innovation and …
Ganaz, GroGuru Win Radicle Automation Challenge
Answering the call to help solve agriculture’s severe labor shortage, Western Growers and Radicle Growth today awarded Ganaz and GroGuru each with $250,000 in seed funding to advance their automation …
Investing in the Future of Ag Technology
Historically, ag technology has not been a very attractive industry for investors, but that attitude has changed significantly in recent years as demonstrated by the success of events like the …
UC a Key Link for AgTech
Hundreds of people gathered on the Central Coast again for the 2017 Forbes AgTech Summit in Salinas. The University of California system was represented in the conversation, along with many …
Technology Needed to Meet Population Growth
Agriculture leaders speaking at the Forbes AgTech Summit in July said technology is one of the only solutions they see to help food production meet population growth. Sponsored ContentLet’s Talk …
Agriculture Innovation Shines at AgTech Summit
Salinas again was the host for agriculture innovation this year with the Forbes AgTech Summit. The event brings together professionals from the agriculture, technology and investment industries. Sponsored ContentLet’s Talk …