…Valley’s agricultural heritage. Sponsorship and Participation Opportunities Because admission remains free, community sponsorships are essential to the festival’s success. Businesses, wineries, agricultural companies, organizations, and innovators are encouraged to become…
Whole Vine Festival Celebrates the San Joaquin Valley’s Grape Industry
…about agriculture. Beyond agriculture, the event showcases local culture with live music, food trucks, artisan vendors, and culinary competitions featuring California grapes. This year’s festival will include a charcuterie competition,…
Global Cherry Markets Shift as Harvests Expand Across the Northern Hemisphere
…buyers, with strong export volumes increasing competition among producing countries. As more fruit becomes available, suppliers are adjusting pricing strategies to remain competitive in both domestic and export markets. The…
California Walnuts Eye Strong 2026 After Global Success
…the produce department. The Commission’s campaign—“Walnuts Are Produce Too”—encourages retailers to merchandise walnuts alongside fresh fruits and vegetables, where research shows consumers naturally purchase complementary products. Studies indicate shoppers buying…
California Commercial Fishing at a Crossroads: Lori French Shares the Challenges Facing Morro Bay’s Fleet
…French shared sobering statistics illustrating the industry’s decline. California issued nearly 6,000 commercial fishing licenses in 2020, but that number has dropped to roughly 3,300 in 2026. Commercial fishing vessels…
Kern Oil Documentary Explores California’s Energy Future
…behind the documentary, the economic realities facing Kern County, and why he believes every Californian should better understand where their energy comes from. Bird’s documentary combines firsthand interviews, historical context,…
Rickey Bird Says California Should Produce More of Its Own Oil
…communities while increasing the state’s dependence on imported oil. Bird, who has spent his career working in Kern County’s oil fields, said the documentary was inspired in part by the…
USDA’s Fordyce Highlights SPUR Initiative, Screwworm Fight, and Historic Farm Support
…which are released to interrupt the pest’s reproductive cycle and gradually eliminate infestations. USDA is nearing completion of additional sterile fly production facilities that will dramatically increase output. Combined with…
California Agriculture Faces Mounting Pressure: Roger Isom Sounds the Alarm on Regulations, Water, and the Future of Farming
…packaging is far more complicated than simply replacing plastic with another material. Fresh produce, nuts, cotton, and other commodities require packaging that meets strict standards for food safety, strength, durability,…
How Proactive Nutrition Helps California Growers Beat Summer Heat
…products can contact Abe Isaak directly: Abe Isaak Certified Crop Advisor – AgroLiquid Cell: 559-240-1987 Email: ABE.Isaac@agroliquid.com Website: AgroLiquid.com Isaak also encourages growers to explore the extensive research and educational…
California Wine Industry Faces Defining Moment, Says Consultant Nicholas Karavidas
…and consulting services can reach him through: Email: Nick@ConsultingWine.com Websites: TheWineFirm.com Design2Wine.com LinkedIn: Nicholas Karavidas Phone: (707) 804-2718 Listen to the Full Interview This article highlights only a portion of…
Allied Grape Growers at 75: Jeff Bitter Talks Survival, Wine Trends, and California’s Future
…believes these efforts are already showing positive results. Social Media Is the New Wine Guide Today’s wine buyers begin their search online. Bitter encouraged younger consumers to research wine varieties,…
California Proposes Stronger Pesticide Enforcement Rules
…when appropriate. The department has opened a 45-day public comment period that runs through July 28. Stakeholders may submit comments through DPR’s online comment portal or by email. To encourage…
California Cherry Industry Suffers Historic Losses After Devastating 2026 Season
…insurance coverage levels. Some growers choose insurance rather than harvesting damaged fruit, creating uncertainty for packers attempting to forecast supplies and commit volume to retail promotions. Combined with weather losses,…






















