…Executive Director of the California Walnut Commission and Board. After several difficult years marked by low prices, rising costs, and market uncertainty, Verloop believes the walnut industry is finally turning…
Matching Nutrient Demand Curves Improves Efficiency and Nut Quality
…Rogers, Sales Account Manager for AgroLiquid, emphasized the importance of matching fertilizer applications with the tree’s nutrient demand curves to support yield and quality while avoiding costly mistakes. Rogers noted…
Zone-Based Nutrition Helps Tree Crop Growers Fine-Tune Fertility Programs
…Sales Account Manager for AgroLiquid, discussed how fertigation programs can be optimized by irrigation block to better match orchard variability. Rogers explained that while variable-rate fertilizer applications are often discussed…
Making Smart Fertility Adjustments Without Losing Sight of the Long Term
…of simply adding more fertilizer. In some cases, nutrient uptake issues may be caused by underlying soil conditions like high sodium or excess salts that interfere with availability. Identifying and…
Rick Roberti Calls on Californians to Get Involved as Cattle Industry Faces a Crossroads
…record-high cattle prices driven by strong consumer demand, Roberti warned that profitability is still fragile. Rising costs, regulatory pressure, predator losses, and uncertainty around water and land access continue to…
Spring Fertigation Strategies to Improve Efficiency in Tree Crops
…irrigation begins, growers should focus on closely matching fertilizer applications with the tree’s nutrient demand curves—particularly for nitrogen and potassium. “Let’s try to stay as closely as we can to…
Americans to Eat 1.48 Billion Wings for Super Bowl LX
…games, Los Angeles consumers order wings most frequently, averaging four wing purchases per person annually. Wings Remain an Affordable Protein Option Despite soaring demand, wings remain relatively affordable. Retail prices…
American Agriculture’s Expansion in the Early 1900s
…alternative crops and developing new markets for them, Carver played a crucial role in improving soil conditions and increasing economic resilience for southern producers. Fertilizer Use Reflects Expanding Production As…
California Raisins in Trouble: Kalem Barserian Warns the Industry Is Shrinking Fast
…land near 180,000 tons, which means if sales don’t increase, surplus inventory will keep growing and prices to growers will stay weak. Barserian also emphasized how rapidly raisin grape acreage…
Kalem Barsarian Sounds the Alarm on the Future of California Raisins
…tons this season, meaning surplus inventories continue to build. That oversupply has weakened grower prices and intensified pressure on packers and farmers alike. Barsarian also points to massive acreage losses….
California Pear Growers Sound the Alarm on Argentine Imports
…Argentina. Despite this, pear prices have remained flat or declined over the past decade, even as imports have doubled. A Call for Retail and Consumer Support Zanobini stressed that U.S….
Why California Agriculture Is Losing Ground Despite Feeding the World
…challenges: water shortages, regulatory burdens, labor costs, rising fuel prices, and freight expenses. Mason described the situation as “strangulation through regulation,” warning that California’s cost structure is accelerating the shift…
Soil Health, Water, and the Future of Farming With Live Earth
…designed to improve nutrient retention, water efficiency, and overall soil performance. Regulations, Labels, and Why 2026 Matters Humates fall into a regulatory gray area between fertilizers and pesticides. Taylor explains…
California’s Budget Boom, Soil Solutions, and a Major Malaysia Trade Deal for U.S. Ag
…in Utah and turning them into soil amendments designed to help farmers make better use of fertilizer and water. Taylor explained humates as an ancient plant deposit—essentially “really old compost”—that…




















