Alex Cochran, Chief Technology Officer at DPH Biologicals joins Dennis Donohue and Candace Wilson on this week’s episode of Voices of the Valley to discuss the realities and possibilities of utilizing biological solutions in agriculture.
In this episode, Cochran shares his insight into how to optimize the benefits of biologicals, which, he says, starts with the relationship with growers: “The single biggest challenge that we have in the biological space today is around trust.” The answer to building that trust: high-quality science and aligning expectations.
Biologicals don’t function in the same way that chemistry does, and Alex takes time in this episode to discuss examples. Cochran says “The way I like to position biologicals is, they’re not chemistry. They are different. They behave differently. In some cases, they need to be handled differently, and that’s important for growers to understand from an education process.”
This episode of the Voices of the Valley podcast is brought to you today by the Western Growers Association. Supporting producers that grow the best medicine in the world. Find out more at WGA.com.