…entered into a strategic partnership with John Deere, one of the most recognized names in agricultural machinery. “John Deere was really excited about what we were doing—not just in autonomy,…
California Ag Tech on Display: TK, Bayer Crop Science, and John Deere’s GUSS Steal the Show
…in ag technology, including TK, Bayer Crop Science, and GUSS, now part of John Deere. The show opened with Alex Avila, Central California representative for TK (Tessenderlo Kerley), who shared…
Celebrating the Valley’s Bounty: The Whole Vine Festival Returns to Fresno State
…there.” In addition to the wine and food experiences, the festival’s entertainment lineup showcases the best of the San Joaquin Valley’s music scene. Country music artist John Pemberton and his…
How Railroads Transformed American Agriculture
…America as the nation expanded westward. The idea of a “rail highway” was first envisioned by Colonel John Stevens in 1812, marking the beginning of a transportation revolution that would…
The Iconic Case Eagle Logo: A Symbol of History and Innovation
The Story Behind Case’s Iconic Eagle Logo Logos are more than just graphics—they are enduring symbols of a company’s identity. From the Leaping Deer of John Deere to the Checkerboard…
Alexandra Duarte’s Fight for California’s Future
…now taking over the business, John is back from D.C. running the nursery, and this is something I can do. I can go and try and stop the liberal policy…
Alexandra Duarte Pledges to Fight for California Farmers in State Senate Run
…that’s devastating us.” She credited her husband, Congressman John Duarte, with encouraging her to step into politics while their children continue managing the family nursery. “I can be that middle…
John Duarte on Central Valley Agriculture: Water, Prop 50, and the Future of Avocados
…the innovations that have defined its growth, and the challenges and opportunities facing California growers today. John Duarte President of Duarte Nursery The nursery’s story begins with John’s father, Jim…
John Duarte Shares Bold Nursery Innovations and Warns of Prop 50 Threat
…down with John Duarte, president of Duarte Nurseries, for a conversation that blended innovation, new crops, and urgent political warnings. Duarte, whose family nursery dates back to 1989, explained how…
Reedley College Ag Conference 2025: Innovation, Careers & Farming’s Future
…Johnson Reedley College Ag Conference 2025: Innovation, Careers & Farming’s Future A Full-Day Event for Growers, Students, and Industry Leaders Reedley, California will be the center of agricultural innovation and…
John W. Tyson: Missouri Farmer Builds Poultry Legacy
…at the right time. In southern Missouri, a young farmer—John W. Tyson—recognized a chance to deliver chickens to larger metropolitan markets across the Midwest. While many struggled to survive, this…
Ziveli Winery: A Croatian Legacy Thrives in the Heart of California
Discovering Ziveli Winery in West Fresno Caleb Nale (Left) and John Nale (Right) from Ziveli Winery Nestled between Kerman and Fresno, just north of the small town of Biola, Ziveli…
Small Wineries Under Pressure: Ziveli Winery
…four wineries that are making any money,” John admitted. The family has been forced to take on off-farm jobs to make ends meet, with John warning that small wineries often…
Midland Tractor: John Deere Dealer Powering California Farmers with Innovation and Service
…1979, laying the foundation for a family legacy that continues today. Midland Tractor: John Deere Dealer Powering California Farmers with Innovation and Service The dealership’s close relationship with John Deere…