…created FarmsCo USA, a company marketed exclusively through Kings River Packing. Fruits sourced from Chile, Australia, Morocco, Argentina, and Peru carry the Kings River name—reinforcing consistency and trust with retail…
California Citrus Season Off to a Strong Start, Kings River Packing Leads the Charge
…with Farmsco USA, which sources citrus from Chile, Argentina, Peru, and Morocco to complement California’s growing season. “It keeps our partners stocked year-round,” Silva explained. “It’s about consistency — giving…
Electrostatic Spraying: On Target’s AgTech Revolution
…the field for them, hook it up, train them, show them how to use it,” Hartman said. “We have demo units available year-round.” This program ensures that farm owners, operators,…
Kevin Kester on Cattle, Trade, and Prop 50: Halloween Highlights from the AgNet News Hour
…former National Cattlemen’s Beef Association (NCBA) president, to discuss Argentina trade tensions, beef pricing, and the high stakes of Proposition 50. Kester joined from his family ranch in Parkfield, California,…
Ecorobotix, AgTech Grants, and Hannah Johnson’s Push for California’s Future
…active ingredients with artificial intelligence.” The company’s flagship 20-foot sprayer, guided by computer vision and controlled from behind a tractor, sprays every four centimeters with pinpoint accuracy, allowing growers to…
California Farmers Confront Global Competition and Retail Pressure on AgNet News Hour
…down,” Kanda said. “Timing, scouting, and precision applications are everything.” At the FIRA USA Ag Automation Show in Woodland, the focus turned to innovation and labor challenges. Cameron Allison of…
Building the Future of Farming: Insights from UC ANR’s Gabe Youtsey at FIRA USA 2025
…countries means losing expertise, capacity, and security. When farms disappear, the U.S. becomes dependent on food grown under other nations’ regulations, labor conditions, and environmental standards. Additionally, Youtsey stresses that…
From Citrus Greening to Ag Robotics: California Faces the Future of Farming
…and stronger integration between PCAs, UC researchers, and state agencies. “California citrus is world-renowned,” Papagni said. “If we lose it, the ripple effect will hit farms, jobs, and entire communities.”…
GUSS: Transforming Orchard Spraying Through Autonomy and Innovation
…excited to come out to California,” Thompson shared. “The agriculture here is just amazing—trees, vines, cattle, row crops—endless possibilities.” Now living in Kingsburg, a small Central Valley town with a…
California Ag Tech on Display: TK, Bayer Crop Science, and John Deere’s GUSS Steal the Show
…in ag technology, including TK, Bayer Crop Science, and GUSS, now part of John Deere. The show opened with Alex Avila, Central California representative for TK (Tessenderlo Kerley), who shared…
CAPCA 2025: PCAs, Innovation, and Leadership Take Center Stage
…mission is to “help farmers stay ahead of change through research and innovation.” Another highlight came from Raquel Gomez, agronomist for Brandt, who showcased the company’s work on micronutrients, adjuvants,…
Verdant Robotics: Revolutionizing Farming with Precision AI and Automation
…Gabe Sibley, CEO and co-founder of Verdant Robotics, is at the forefront of this revolution. Verdant Robotics leverages machine learning, computer vision, and AI to deliver inputs on crops with…
How Ralston Purina Revolutionized American Agriculture
…Ralston Breakfast Cereals. Both men shared a belief in better nutrition—Danforth for animals, Edgerly for humans. In 1902, they combined their expertise, merging to form the Ralston Purina Company. The…
Celebrating the Valley’s Bounty: The Whole Vine Festival Returns to Fresno State
…agricultural commodity, but grapes hold a special place. “We are number one in raisins, number one in table grapes, and supply about 60% of the nation’s wine grapes,” Goudreau explained….