Industry efforts to help keep Huanglongbing (HLB) at bay have been largely successful. However, that success does come at a cost for growers. Professor of Public Policy at UC Riverside, …
Lemon Demand Growing, But Domestic Producers Face Challenges
Market conditions for lemons have been trending in a positive direction in recent years. However, there are still come obstacles for California producers to reap the benefits of increased demand. …
Shifting Trends in California Citrus Varieties
As California growers consider which crops present the most opportunity for success, the citrus industry is no different. Shifting consumer trends have helped dictate which varieties of citrus are most …