June marks the beginning of California Avocado Month—a celebration of one of the state’s most iconic and in-demand crops. Backed by a powerful marketing campaign led by the California Avocado …
Celebrate Avocados in June
A ten-year milestone for a certain fruit. That’s today’s This Land of Ours. Ten years ago, the California Avocado Commission first observed June as the official California Avocado Month and …