usda

USDA Announces Launch of the Start Simple with MyPlate Campaign

DanIndustry News Release

usda

In a continuing effort to help Americans make healthy food choices, and in honor of National Nutrition Month®, U.S. Department of Agriculture (USDA) Secretary Sonny Perdue announced a new campaign to help simplify the nutrition information that surrounds us each day.


USDA Secretary Sonny Perdue introduces the Start Simple with MyPlate campaign—the latest nutrition initiative from MyPlate.gov. The Start Simple with MyPlate campaign will provide ideas and inspirations Americans can easily incorporate into their busy lives to help them improve their health and well-being over time. Starting simple can lead to realistic and positive lifestyle changes to achieve a longer and healthier life.

Start Simple with MyPlate is a new initiative to reduce confusion surrounding healthy eating and help people start with the basics. The Start Simple with MyPlate campaign provides ideas and tips from the five MyPlate food groups that Americans can easily incorporate into their busy lives to help improve their health and well-being over time.

USDA recommends people visit www.choosemyplate.gov/startsimple to get started with tips on the MyPlate food groups, or to use a variety of simple resources to put these tips into action. Online resources include the MyPlate Plan and widget, a tip sheet (PDF, 1 MB), the MyPlate Action Guide, a one-week menu template (PDF, 498 KB), as well as a toolkit for nutrition professionals.

USDA also invites Americans to join the #MyPlateChallenge by sharing healthy eating tips or ideas related to the five MyPlate food groups. People can post a MyPlate-inspired healthy eating tip with a photo or video and share it on social media. Once they post their healthy eating tip, people can challenge a family member, friend, or co-worker to share their own tip.

Join USDA as we celebrate the different ways people strive to eat healthy and Start Simple with MyPlate! View more information about the challenge here: www.choosemyplate.gov/startsimplechallenge.

Source: USDA