Farm Bureau Scores Big

Dan Industry News Release

Archie Manning

Archie Manning

Peyton Manning

Peyton Manning

Peyton and Archie Manning will keynote the 2017 American Farm Bureau Federation Annual Convention & IDEAg Trade Show closing general session on Monday, Jan. 9 in Phoenix.

A future Hall of Fame quarterback, Peyton embodies what it means to be a professional athlete in this day and age, making a lasting impact both on and off the field. He has championed numerous charitable organizations and foundations to further his positive impact on the community, including the PeyBack Foundation, which he founded in an effort to help underprivileged youth in Colorado, Indiana, Louisiana and Tennessee. The two-time Super Bowl champ quarterbacked for the Indianapolis Colts and the Denver Broncos after completing his college career at the University of Tennessee.

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“In some of his recent television commercials, the NFL retiree seems to be embracing his football retirement, so we’re glad to be able to give him something additional to look forward to,” said AFBF President Zippy Duvall. “Peyton Manning is a model of success, with a strong work ethic and proven track record of helping others. We look forward to hearing from him about the importance of teamwork and a good game plan. We think the sports star will feel right at home with the superstars of American agriculture.”

A member of the College Football Hall of Fame, Archie enjoyed an impressive college football career at the University of Mississippi that included leading his team to the national championship game, finishing top-four in Heisman Trophy voting twice and twice being named to the All-SEC team. Drafted with the second overall pick in the 1971 NFL Draft, Archie continued his illustrious football career with the New Orleans Saints, Houston Oilers and Minnesota Vikings. Archie has continued to excel post-football, serving as a broadcaster, restaurateur, endorser, founder of the Manning Passing Academy and philanthropist. In everything he does, Archie remains grounded and true to his “hard work means everything” mentality.

“Our annual convention is like a reunion for agriculture and the Farm Bureau Family,” added Duvall, “so we’re excited that father and son Archie and Peyton will join us and share some of their family’s stories with us.”

hillsabrina250AgNet West News Director Sabrina Hill is also a presenter at the upcoming AFBF convention. She and fellow broadcaster Brian Winnekins were invited back to present a follow-up to their 2016 session on how farmers can work with the media to tell the accurate story of agriculture. The 2017 session is titled Media Training 201: Facing Tough Issues.

Register for the 2017 American Farm Bureau annual convention at

Image credits: (Peyton Manning) Colorado National Guard members join the ranks of Colorado military members from all services during the Denver Broncos’ Military Appreciation Day, Nov. 12, 2015, at the Bronco’s Dove Valley training facility. (U.S. Air National Guard Photo by Capt. Darin Overstreet/Image Public

(Archie Manning) Archie Manning Speaking. Image used with permission of Manning Football Experience.