This year marks the 17th annual National Farmers Market Week. Cathy Isom tells us about the week-long celebration of a popular and tasty outdoor event. That’s coming up on This Land of Ours.
Farmers Market Week
From: Farmers Market Coalition
Invite Your Elected Officials to the Farmers Market!
The Secretary of Agriculture proclaims the first full week of August National Farmers Market Week every year, in order to highlight the role that farmers markets play in America’s food system.
1. Identify Who, When, and Where
Find out who represents you (and your market) here. Spend some time learning about your elected officials—policymakers draw on their experiences while making decisions, so it can be helpful to be familiar with their backgrounds and past positions. If your market is hosting any special events to celebrate National Farmers Market Week, invite the elected official to attend, or better yet, participate. They may be willing to serve as a judge in a contest, as an assistant in a cooking demo, or as a taste tester. If there’s an opportunity to speak, they may be interested in making brief remarks about why we’re celebrating National Farmers Market Week.
2. Schedule the Visit
Call or email your elected official. Use FMC’s Elected Official Invitation Template and invite them to participate in your National Farmers Market Week events. You may be referred to an aide who handles agriculture or scheduling issues. Don’t be disappointed! These are the people who advise their bosses and they can be very influential. Aides can also be helpful by providing background on the elected official and explaining what their priorities are. (Quick tip: Be sure to use their titles when addressing public officials. For example, address members of the Senate as ‘Senator’ and members of the House as ‘Congressman or Congresswoman’).
Image credit: Agriculture Secretary Tom Vilsack speaking with vendors about their produce. Image courtesy of Farmers Market Coalition.